Monday, July 02, 2007

News for those who are trying too hard

Ah yes, in this YouTube era it's really possible for everyone to have their moment in the sun. But it's possible to try TOO hard.

I have stumbled upon too many videos - I won't name names - that were created to look like they WEREN'T put together by professionals.

And too many pseudo-creations from corporate entities that take anthropomorphism to an odd level - creating mascots that look like they're real people (or animals or whatever) and hope to spread their virus like a, well, virus.

What's the lesson here? Don't try too hard to appear that you aren't trying. If you don't look the part, you can't pretend to look the part.

Absent a real story to tell, your story will not look or sound authentic. Trust me.

1 Comments:

Anonymous charlie said...

Yeah, I'm really worried about the students I know trusting one of these sites -- especially the ones that look like their made up from some company like coca cola.

Charlie

3:01 PM  

Post a Comment

<< Home