Friday, April 10, 2009

From the AP -- Facebook and Athletic Recruitment Crackdown

A sticky situation, to say the least. Here's the full text, with thanks to the Associated Press:

Student warned over Facebook site wooing prospect
By JUSTIN POPE, AP Education Writer


RALEIGH, N.C. (AP)—College sports fans, be careful of the company you keep on Facebook.

You might get yourself—and the program you support—in trouble.

That was the lesson this week for Taylor Moseley, a North Carolina State freshman who expressed a common-enough opinion on campus when he started the Facebook group called “John Wall PLEASE come to NC STATE!!!!”

More than 700 people signed up for the group encouraging Wall—a local standout and the nation’s No. 1 basketball recruit—to pick the Wolfpack by national signing day next week.

But the NCAA says such sites, and dozens more like them wooing Wall and other top recruits, violate its rules. More than just cheerleading boards, the NCAA says the sites are an attempt to influence the college choice of a recruit.

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Moseley got a cease and desist letter from N.C. State’s compliance director, Michelle Lee, warning of “further action” if he failed to comply. In an interview Friday, Lee said that people who act as boosters but fail to follow recruiting guidelines could face penalties such as being denied tickets or even being formally “disassociated” from the athletic program.

Adam Kissel, director of the Individual Rights Defense Program at the Foundation for Individual Rights in Education, said the NCAA can impose rules on its member colleges. But universities—especially public ones—can’t enforce them if it means punishing students in any way for expressing an opinion.

“A student doesn’t lose First Amendment rights because of a contract the university signs with (the NCAA),” he said.

Moseley, the student, didn’t respond to a request for comment, but the group has been renamed “Bring a National Title back to NC STATE!” and features a photo of Wall.

Though Lee sent Moseley the tough warning, even she finds the rule exasperating. The NCAA, she says, simply isn’t keeping up with the technology reality.

“I think nationally the NCAA needs to address further Facebook and how these groups play a part in recruiting,” she said. “Is it realistic for us to be able to monitor them? What harm is a group like this causing? But as the legislation stands right now, this is the position we have to take.”

NCAA spokesman Erik Christianson said the group considers its rules “technology neutral.” A Facebook page is simply a high-tech way to try to influence recruits.

The NCAA’s concern is “intrusions into a high school student’s life when they’re trying to decide where to go to college,” he said. He said the NCAA is keeping up with technology, noting new rules on text-messaging from coaches.

Christianson said the NCAA expects institutions to act as N.C. State did, reaching out to the creators of such groups to “educate” them about the rules. He added he was not aware the NCAA had ever initiated any action related to a Facebook group or notified an institution about one.

But dozens of Facebook groups are still up in plain site for current recruits, including Wall, and other top undecided basketball players such as Xavier Henry and Lance Stephenson.

Wall, a 6-4 playmaker, averaged 21 points, seven rebounds and nine assists for Raleigh Word of God this past season. He’s the No. 1-ranked recruit in the country by both Rivals.com and Scout.com, and among the last top players yet to commit. A Facebook search reveals groups including “Bring John Wall to Baylor,” “John Wall Belongs at UNC” and “John Wall, come to DUKE!!”

There are at least four groups encouraging Wall to pick Kentucky. Through an athletic department spokesman, UK head of compliance Sandy Bell declined to comment on whether the department has taken any action in response to such groups.

Facebook did not respond to an e-mailed request for comment.

Kissel, of the education rights group, and Aden Fine of the American Civil Liberties Union, said that while the NCAA—a private entity—could pursue sanctions against a student like Moseley (such as denying him access to an entirely NCAA-run event), it was troubling that the letter and threatened sanction came from the university.

“The school is potentially finding themselves in a tricky situation, because of the NCAA rules, but that doesn’t mean public universities can censor lawful speech,” Fine said.

Christianson dismissed the free speech argument, saying courts have upheld the NCAA’s right to set recruiting rules for members.

“We don’t see it as a free speech issue. What we do see it as is a recruiting issue,” he said. “We want to be sure that we limit that level of intrusion that comes into their lives.”

On the Net:

http://www.ncaa.org

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Friday, June 06, 2008

What the Democratic Primaries Tell Us About Sending Kids to College

Is there a connection? I mean, beyond the "where did the candidates go to school" or the "who's got the better plan for student loans" stuff?

Yes. The future will not be televised: it's online.

Barack Obama scored what some are calling a huge upset -- in fact, I'd put it up there with the most recent Super Bowl. (18-1 has become an iconic set of numbers.) Not supposed to be on the same field with the presumptive nominee, young, inexperienced. Overmatched.

It's what Senator Obama did online to organize, recruit, keep people engaged, and stay on message -- that's where the upset really wasn't an upset.

The Democratic Nominee's camp knows what some colleges and universities know too well: it's never over, this recruiting cycle. He got the youth mobilized online and kept them energized online. Their "CRM" was constant, personalized and, above all, relevant.

Sen. Obama's strategy was ignored by all other Dems. In fact, dare I say it was ignored by all other candidates -- save for Ron Paul, a subject for another day.

And, as of today, there are close to 1 Million Fans of Obama on Facebook.

Ignore the Internet at your own peril, o college bound student, parent, and administrator.

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Thursday, August 09, 2007

Wired weighs in on Social Networks for the college-bound

Great post on Wired magazine that talks about the Social Networks and their use by the college-bound in a whole host of ways.

What I found most interesting is that LinkedIn is actually mentioned by Wired. Sensible, in that LinkedIn was popular with the tech types a long time ago, but Facebook (which grew up on college campuses) and MySpace (which grew up more with the high school crows) are both where the students are. And Bebo is probably more popular for students to use than LinkedIn.

(That being said, if you're a student and you want to join my LinkedIn network...oh, never mind.)

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Monday, July 16, 2007

Digital Natives Going to College

More notes from Vancouver's session with the International folk:

Shaun McElroy, a counselor in Shanghai (and blogger about all things relevant to the international student here), was co-presenting a session on Web 2.0 in college admissions. One implication for BOTH sides of the audience (college/university personnel AND the counselors on the high school side): the realization that "digital natives" are by and large taking over the college-bound set.

If you're new to the terms "digital native" and "digital immigrant" -- well, they are as they sound. Digital natives have always grown up with stuff that's electronic. Digital immigrants remember putting film into cameras. Things like that.

Leading us to another possible extension of this term: "facebook natives" and "facebook immigrants."

The natives were the early adopters who HAD to have a "dot-edu" email address to use facebook (so that, ironically, they could stop reading email and JUST use facebook to communicate). The immigrants -- I'm one of them, I'll admit -- are the ones who have just recently been allowed into the facebook universe.

AND then there's those who make up fake names for themselves (more popular on mySpace than facebook)...would those be "facebook aliens?"

This college-bound set would include, then, digital natives who are, theoretically, facebook immigrants. They're trying to connect most efficiently with digital natives (who recruit for colleges) who might work for a digital immigrant.

txt me if this doesn't make sense.

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