MOO. It can help U. (Or, another way to keep your name in front of colleges)

One of my personal favorite startups is a company called MOO.

The Moo Minicards were the belles of the ball at the OACAC conference. (Or maybe it's just that I have cute kids.)

But here's why I'm telling you about it: their Minicards would REALLY be cool if used at college fairs. BY STUDENTS.

Here's how it works:

(1) Upload a picture of you doing something that shows what makes you tick. Or put a clever image that you've designed. Or do something else -- heck, they're your cards, people. Try this:











(2) Then, on the back, write something clever about yourself:

"Here's me, with three friends, and we've just left a service project in Appalachia. Oh and I have a 4.0 at my school, and I'm on the basketball team, and I really want to be a research scientist."

(3) Put contact info that's just this simple:

"I'm David V., visit me at www.usphere.com/davidv." You'd of course use your U Sphere username.

That last part will give them access to your profile -- but only if they're either a college admissions person or YOUR high school counselor.

You're all set. Order a bunch of these just in time for the college fair circuit, where you can wow the admissions folks, show that you're cutting edge, and use environmentally sound principles in the process. (As only MOO would.)

(And just when I get done singing their praises in Vancouver -- where U Sphere handed out a few hundred cute little cards, with my kids' pics on the back and our contact info on the front -- they change the game again. With stickers. We'll cross that bridge later.)